Customer Facing Processes and Customer Experience

by: Ajit Utagkar (Author)

ISBN: 0-7414-5413-0 ©2009
Price: $49.95
Book Size: 5.5'' x 8.5'' , 194 pages
Category/Subject: BUSINESS & ECONOMICS / Customer Service

Ajit Utagikar with his breakthrough approach to customer experience design hits the nail squarely on the head. His insights make this book a riveting read and an invaluable guide to practical applications.

Abstract:
In this book Ajit Utagikar shares a practical methodology for developing robust and quality Customer Facing Processes. This approach has been used by leading organizations to deliver consistent, superior, seamless, and satisfying Customer Experiences in both Business to Business (B2B) and Business to Consumer (B2C) settings. Using this methodology, enterprises have significantly increased their customer satisfaction scores in short amount of time leading to enduring and significant market share gains and improved profit margins. A must-read for anyone charged to drive growth in organizations - public, private, or governmental, with diverse product and service offerings.

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